How to Succeed at Coaching

Special guest, Bill Bartlett, Sandler trainer and author shares his thoughts about how to succeed at coaching. It is an inside look at the new Sandler Training book, The Sales Coach’s Playbook.

There is no one-size-fits-all sales coaching model. There are only approaches that have been shown to be successful in particular situations. Acting as a coach, the manager must identify each salesperson’s personal “success code” – and use that code to unlock the salesperson’s potential for success.

Bill shares the top 10 sales behaviors for high-performing salespeople, the ideal attitude of a coach, and some great techniques for coaching your people.

In this podcast, you will learn:

• How to change your attitude about coaching
• The key behaviors and actions of top performing salespeople
• Techniques for better coaching your team
• Bill Bartlett’s greatest success, biggest failure, and favorite Sandler Rule

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If you would like to purchase The Sales Coach’s Playbook, you can find it in the Sandler Store or on Amazon.